Fitch The Homeless

Hello Beautiful Thinkers,

I hope you’ve all heard about the Fitch the Homeless project.  If you don’t know what it is, I’ll break it down for you.  Apparently A&F are kind of jerks.  More than that they are openly elitist.  They will not make their clothing above certain sizes, and if there’s a mistake in any piece of clothing they would rather burn it than donate it to people in need.  The idea being that only the “cool kids” can wear A&F.  So basically they are outright saying they hate overweight people and homeless people.  Not cool, right BTs?  So there is a guy out there that decided to take on A&F’s biased ways by going to thrift stores and finding A&F clothing to hand out to people on the street, hence the name Fitch the Homeless.

This makes a great YouTube video for sure, but one guy on his own only really beats the evil clothing company if we moved the story into movie land where the good guy always wins because he’s the good guy.  But since he’s not a Hollywood blockbuster hero (at least not yet anyway, who knows) he’s asking for help from anyone willing.  If you find that you don’t like the business practices of A&F he asks that you give anything from their brand in your closet to the homeless.  You can do a good deed and stick it to the man at the same time BTs.  Check out the video here.

Keep Learning Beautiful Thinkers,

The Boy In The Heart Shades

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